Blog

Midsize truck buyers are shifting their focus toward vehicles that offer a practical balance of daily maneuverability and serious utility. The 2026 Chevrolet Colorado has captured the attention of drivers who need a truck capable of navigating tight urban spaces while still delivering the muscle required for weekend adventures. This pickup stands out because it does not force buyers to choose between a comfortable commuter and a rugged workhorse. At Jim Keras Chevrolet, we see a wide range of drivers researching this midsize truck. For example, active residents in Oakland who enjoy hiking around local trails or navigating the rolling hills inland find that this pickup fits their dynamic lifestyle perfectly. Whether you are parking near the waterfront or loading up gear for an outdoor excursion, the vehicle's footprint makes it highly adaptable. more If you want to explore the latest lineup, you can view all new Chevrolet vehicles currently available at our dealership. Our team is ready to assist you with the entire purchase process, and you can easily get approved for financing through our secure online portal before visiting us. To help you find the perfect fit, we maintain a diverse selection of models. You can browse our digital showroom to view all new Chevrolet Colorados in stock, or compare them against our other popular utility vehicles. If you need more space, you can view all new Chevrolet Suburbans in stock, view all new Chevrolet Tahoes in stock, or view all new Chevrolet Traverse in stock. For those seeking highly maneuverable crossovers, you can view all new Chevrolet Equinox in stock, view all new Chevrolet Trailblazers in stock, view all new Chevrolet Trax in stock, or view all new Chevrolet Blazers in stock. We even cater to performance enthusiasts, allowing you to view all new Chevrolet Corvettes in stock. For full-size truck capability, you can also view all new Chevrolet Silverado 1500s in stock. To experience these vehicles in person, you can get directions to Jim Keras Chevrolet at 2000 Covington Pike, Memphis, TN 38128. If you have any questions about availability, feel free to give our sales team a quick call to get immediate assistance. Table of Contents What Engine Options and Performance Technologies Drive the 2026 Chevrolet Colorado? What is the Maximum Towing Capacity of the 2026 Chevrolet Colorado? What is the Fuel Economy Rating for the 2026 Chevrolet Colorado? How Do the 2026 Chevrolet Colorado Trims Compare for Daily Driving and Off-Road Use?" Quick Answers to Common Questions About the 2026 Chevrolet Colorado Find Your Next Truck at Jim Keras Chevrolet What Engine Options and Performance Technologies Drive the 2026 Chevrolet Colorado? The heart of this midsize truck is a modern powertrain engineered to deliver high torque at low engine speeds, a characteristic that makes it highly responsive during acceleration and heavy hauling. The 2026 Chevrolet Colorado is powered exclusively by a 2.7L TurboMax engine paired with an 8-speed automatic transmission. This turbocharged inline-four engine replaces the legacy V6 options of older generations, producing 310 hp and 430 lb-ft of torque across all trim levels, including the Work Truck, LT, Trail Boss, Z71, and ZR2. By focusing on a single, highly optimized turbocharged engine, Chevrolet has eliminated the need for a diesel option while still providing the low-end grunt that truck owners expect. The 2.7L TurboMax engine delivers its peak torque early in the RPM range, which provides a noticeable advantage when climbing steep grades or pulling heavy loads. Drivers can choose between Rear-wheel drive and Four-wheel Drive configurations depending on their typical driving environments and traction requirements. To manage this power across varying terrains, the vehicle features up to five selectable drive modes. These modes adjust throttle response, shift points, and traction control settings at the turn of a dial: Normal: The default setting optimized for daily commuting and highway driving. Tow/Haul: Adjusts transmission shift points to reduce hunting when pulling a trailer. Terrain: Designed for low-speed crawling over obstacles, automatically applying brakes for controlled descents. Off-Road: Provides additional traction on loose surfaces like mud, gravel, or deep snow. Baja: Exclusive to the ZR2 trim, this mode optimizes stability and power delivery for high-speed desert or sand driving. For buyers who are keeping an eye on overall ownership costs, checking out pre-owned options can be a smart move. You can view all pre-owned vehicles in our inventory to compare different model years and configurations that fit your budget. Engine & Performance Powertrain specs by trim Feature LT Trail Boss Work Truck Z71 ZR2 Engine 2.7L 2.7L 2.7L 2.7L 2.7L Horsepower 310 hp 310 hp 310 hp 310 hp 310 hp Torque 430 lb-ft 430 lb-ft 430 lb-ft 430 lb-ft 430 lb-ft Transmission 8-speed automatic 8-speed automatic 8-speed automatic 8-speed automatic 8-speed automatic Drivetrain Rear-wheel drive Four-wheel Drive Rear-wheel drive Four-wheel Drive Four-wheel Drive Available Packages Factory packages and per-trim availability Package LT Trail Boss Work Truck Z71 ZR2 Front Fender Decal Package (Dealer) Optional (425) Optional (425) — Optional (425) Optional (425) Cargo Tie-Down Rings (Dealer) Optional (125) Optional (125) Optional (125) Optional (125) Optional (125) Bedliner with Integral Storage Compartments (Dealer) Optional (395) Optional (395) Optional (395) Optional (395) — Spray-On Bed Liner Optional (475) Optional (475) Optional (475) Optional (475) — Snowdrift Metallic Optional (395) Optional (395) Optional (395) Optional (395) Optional (395) Radiant Red Tintcoat Optional (495) Optional (495) Optional (495) Optional (495) Optional (495) Engine Block Heater Optional (100) Optional (100) Optional (100) Optional (100) Optional (100) Generator, 220 amp Optional (150) — Optional (150) — — Pro Essentials Package (Dealer) Optional (1050) — Optional (1050) — — Skid Plate Package (Dealer) Optional (1195) Optional (1195) Optional (1195) Optional (1195) — Utility Wall Package (Dealer) Optional (1750) Optional (1750) Optional (1750) Optional (1750) Optional (1750) OnStar One 3 Years Optional (800) Optional (800) — Optional (800) Optional (800) 3 Years SiriusXM Optional (299) Optional (299) Optional (299) Optional (299) Optional (299) Black illuminated Front Bowtie Emblem (Dealer) Optional (550) Optional (550) Optional (550) Optional (550) — Mobile Service Plus 3 Years Optional (599) Optional (599) Optional (599) Optional (599) Optional (599) Mobile Service Plus 1 Year Optional (199) Optional (199) Optional (199) Optional (199) Optional (199) Keyless Entry Keypad (Dealer) Optional (295) Optional (295) Optional (295) Optional (295) Optional (295) All-Weather Floor Liner (Dealer) Optional (265) Optional (265) Optional (265) Optional (265) Optional (265) Black Nameplates (Dealer) Optional (225) Optional (225) Optional (225) Optional (225) Optional (225) Highway Safety Kit (Dealer) Optional (150) Optional (150) Optional (150) Optional (150) Optional (150) Cargo Area Lamps (Dealer) Optional (395) Optional (395) Optional (395) Optional (395) Optional (395) Off-Road Recover Kit (Dealer) Optional (650) Optional (650) Optional (650) Optional (650) Optional (650) Underbody Shield (Dealer) Optional (120) — Optional (120) — — Tailgate Decal Package (Dealer) Optional (225) Optional (225) Optional (225) Optional (225) Optional (225) Decal Package (Dealer) Optional (150) Optional (150) Optional (150) Optional (150) Optional (150) Utility Wall Trailer Hitch Holder (Dealer) Optional (150) Optional (150) Optional (150) Optional (150) Optional (150) Hood Decal Package (Dealer) Optional (350) Optional (350) Optional (350) Optional (350) — Wheel Locks (Dealer) Optional (125) Optional (125) Optional (125) Optional (125) Optional (125) Black Bowtie Emblem (Dealer) Optional (325) — Optional (325) — — Black Tailgate Lettering (Dealer) Optional (175) Optional (175) Optional (175) Optional (175) Optional (175) What is the Maximum Towing Capacity of the 2026 Chevrolet Colorado? When it comes to utility, midsize truck buyers often look closely at trailering capabilities to ensure they can haul recreational toys, work trailers, or utility equipment. The 2026 Chevrolet Colorado delivers a maximum towing capacity of 7,700 lbs when properly equipped. This rating is available on the LT, Trail Boss, and Z71 trims, provided they are configured with the optional advanced trailering package. The specialized, highly off-road-focused ZR2 trim carries a maximum towing capacity of 6,000 lbs due to its long-travel suspension design. Achieving this level of trailering performance requires specific factory equipment. The advanced trailering package includes an integrated trailer brake controller, which allows drivers to adjust trailer braking force directly from the cabin without installing aftermarket units. To assist with hitching and towing safety, Chevrolet offers an in-vehicle trailering app alongside a camera system that provides up to 10 distinct views, including a high-definition hitch view and trailer blind-zone steering assist. In addition to towing, the truck provides a maximum payload capacity ranging from approximately 1,150 lbs on the rugged ZR2 up to 1,610 lbs on the lighter Work Truck and LT configurations. The truck bed is designed with high functionality in mind, offering up to 17 available tie-downs, an available built-in 120-volt power outlet, and the innovative StowFlex tailgate, which features a secure, lockable storage compartment built directly into the tailgate itself. Maintaining your truck's towing components is critical for long-term safety and reliability. If you need to add a hitch, wiring harness, or other trailering accessories, you can order Chevrolet parts online directly through our department to ensure you receive components engineered specifically for your vehicle. Dimensions & Capacity Capacity and dimensions by trim Feature LT Trail Boss Work Truck Z71 ZR2 Seating 5 5 5 5 5 Cargo 41.9 cu ft 41.9 cu ft 41.9 cu ft 41.9 cu ft 41.9 cu ft Curb weight 4,310 lbs 4,650 lbs 4,310 lbs 4,630 lbs 4,910 lbs Towing 7,700 lbs 7,700 lbs 7,700 lbs 7,700 lbs 6,000 lbs Payload 1,710 lbs 1,570 lbs 1,710 lbs 1,590 lbs 1,310 lbs What is the Fuel Economy Rating for the 2026 Chevrolet Colorado? Efficiency is a major consideration for modern truck buyers who use their vehicles for both daily commutes and weekend utility. The 2026 Chevrolet Colorado achieves an EPA-estimated 19 mpg city / 24 hwy when configured with Rear-wheel drive. This balance of efficiency and power is made possible by the active fuel management system and the precise calibration of the 8-speed automatic transmission, which keeps the engine operating in its most efficient RPM band during highway cruising. Opting for Four-wheel Drive or off-road-oriented packages does bring a slight adjustment to these figures due to the added weight and rolling resistance of all-terrain tires. For example, the Trail Boss and Z71 trims see slightly lower ratings, while the highly specialized ZR2 with its 33-inch MT tires and wider stance is rated lower due to its aggressive tread design and aerodynamic profile. To help drivers maximize their fuel economy and monitor their vehicle's health, the truck features an 11-inch diagonal digital Driver Information Center as standard equipment. This customizable display provides real-time fuel economy data, tire pressure monitoring, and oil life indicators. Keeping up with routine maintenance is one of the most effective ways to preserve your truck's fuel efficiency over time. You can schedule your service visit at our authorized service center, where our certified technicians can handle oil changes, tire rotations, and engine air filter replacements. Fuel Economy Fuel economy and range by trim Feature LT Trail Boss Work Truck Z71 ZR2 MPG 19 city / 24 hwy / 21 combined 17 city / 20 hwy / 18 combined 19 city / 24 hwy / 21 combined 17 city / 22 hwy / 19 combined 17 city / 17 hwy / 17 combined How Do the 2026 Chevrolet Colorado Trims Compare for Daily Driving and Off-Road Use?" Choosing the right trim level depends heavily on how you plan to use your truck on a daily basis. The 2026 Chevrolet Colorado lineup is structured to offer distinct personalities, ranging from straightforward work vehicles to extreme off-road machines. The Work Truck and Custom trims are built for utility and value, featuring durable interior materials and the standard 11.3-inch diagonal center touch-screen with Google built-in compatibility. These trims are excellent choices for businesses or drivers who need a dependable tool for hauling and daily chores. The LT trim introduces more comfort features, such as remote start, keyless open, and the EZ Lift and Lower tailgate, making it an ideal choice for suburban families who need a versatile daily driver. For instance, commuters in Horn Lake who drive into the Memphis metropolitan area for work appreciate the LT trim's refined cabin tech and smooth highway ride during their daily trips along Interstate 55. For off-road enthusiasts, the lineup scales up quickly: Trail Boss: Features a 2-inch factory-installed lift, a wider stance, and 18-inch wheels with 32-inch all-terrain tires, offering off-road capability at an accessible price point. Z71: Blends off-road performance with premium comfort, adding LED headlamps, unique interior accents, and advanced drive modes. ZR2: The ultimate factory off-road machine, equipped with a 3-inch factory-installed lift, high-performance suspension with Multimatic DSSV dampers, front and rear electronic locking differentials, and 17-inch wheels with 33-inch MT tires. If you are considering upgrading to a new truck, you can use our online trade value estimation tool to get a quick appraisal of your current vehicle's worth, which can be applied directly toward your purchase. Pricing Pricing by trim Feature LT Trail Boss Work Truck Z71 ZR2 Base MSRP $36,000 $40,500 $32,400 $44,600 $50,700 Destination charge $2,095 $2,095 $2,095 $2,095 $2,095 Quick Answers to Common Questions About the 2026 Chevrolet Colorado Q: Does the 2026 Chevrolet Colorado offer a manual transmission? No, the entire lineup is equipped exclusively with an electronically controlled 8-speed automatic transmission designed to optimize power delivery and efficiency from the turbocharged engine. Q: What is the standard cargo volume in the truck bed? The truck bed provides a cargo capacity of about 42 cu ft, which is complemented by functional design elements like a mid-position tailgate that can support up to 500 lbs. Q: Is there a hybrid or fully electric version of the Colorado available? The current model year relies solely on the gasoline-powered 2.7L TurboMax engine, focusing on delivering high-torque performance without the added weight of a hybrid battery system. Q: What is the destination charge for the new models? The standard Destination charge for all trim levels is $2,095, which is added to the base MSRP of the vehicle. Q: Where is the midsize truck assembled? The vehicle is proudly assembled in Wentzville, Missouri, using a combination of domestic and globally sourced parts. If you have more questions or want to see the truck in person, feel free to get directions to Jim Keras Chevrolet and visit our showroom. Our knowledgeable sales team is also available when you call us at (901) 589-1730. Find Your Next Truck at Jim Keras Chevrolet The midsize truck segment is more competitive than ever, but the Colorado continues to stand out by offering class-leading standard torque and exceptional towing capabilities. Whether you are looking for a straightforward work truck or an off-road beast ready to tackle tough terrain, there is a configuration designed to meet your needs. At Jim Keras Chevrolet, we are committed to helping you find the right vehicle for your lifestyle. Our finance department can assist you with competitive purchase options, and our certified service center is here to keep your truck running smoothly for years to come. We invite you to browse our inventory online, value your trade, and visit our showroom on Covington Pike to experience this impressive midsize truck firsthand. © 2026 Jim Keras Chevrolet. All rights reserved.

For drivers in Memphis and surrounding areas like Bartlett and Germantown, selecting a vehicle is a decision weighed heavily on value, performance, and dependability. Chevrolet’s 2026 lineup stands out by delivering a compelling combination of these factors, making it a preferred choice for those seeking a smart investment in a new car or truck. Chevrolet models offer a balanced blend of advanced technology, robust powertrains, and practical features that suit everyday driving as well as demanding tasks. One of the key reasons Memphis drivers turn to Chevrolet is the brand’s commitment to providing more vehicle for the money. The 2026 models feature generous standard equipment, from intuitive infotainment systems to advanced safety suites like Chevy Safety Assist, which includes automatic emergency braking and lane keep assist. These features come without the premium price tags often seen in competitors, ensuring affordability without sacrificing quality. This approach resonates well with drivers who want a vehicle that performs reliably without unnecessary extras that inflate costs. more Chevrolet’s performance offerings are designed to meet real-world driving needs common in Memphis, including highway commuting, weekend hauling, and navigating city streets. The 2026 Silverado 1500, for instance, combines strong towing capacity and durable construction with driver-focused comfort and technology, making it ideal for both work and leisure. Meanwhile, SUVs like the Equinox and Traverse provide spacious, fuel-efficient options for families and commuters who prioritize versatility. Another factor that makes Chevrolet appealing in Memphis is the brand’s focus on long-term ownership value. Models are engineered with durability in mind, which helps maintain resale value and lowers total ownership costs. This is especially important in a market where buyers want confidence their vehicle will hold up well and remain valuable over time. For shoppers ready to explore the extensive lineup, Jim Keras Chevrolet offers a wide range of new vehicles including the Silverado 1500, Equinox, Traverse, and Trailblazer. You can browse our inventory online or visit us at 2000 Covington Pike to experience firsthand the quality and value Chevrolet delivers. Planning a visit is easy with Get Directions to Jim Keras Chevrolet. For questions or personalized assistance, call us at (901) 589-1730. Memphis drivers who appreciate straightforward value and dependable performance consistently find Chevrolet to be the right vehicle choice for 2026. Whether you lean toward a rugged pickup or a family-friendly SUV, Chevrolet’s thoughtful engineering and competitive pricing create a compelling ownership experience. Start your journey today by exploring our selection of new Chevrolet Silverado 1500s in stock or browse our new Chevrolet Equinox in stock to find the perfect fit for your lifestyle. If you’re consideringa trade-in, use our convenient Online trade value estimation tool to find out what your current vehicle is worth. To finance your new Chevrolet, get started with our Credit Application. Table of Contents Exploring Chevrolet’s 2026 Lineup: Features, Models, and Pricing Maximizing Your Investment: Chevrolet’s Resale Value and Certified Pre-Owned Options Financing Your Chevrolet: Flexible Options and Trade-In Advantages at Jim Keras Chevrolet Why the Chevrolet Silverado 1500 Stands Out Among Pickup Trucks in 2026 Exploring Chevrolet’s 2026 Lineup: Features, Models, and Pricing The 2026 Chevrolet lineup offers a diverse range of vehicles designed to meet the needs of Memphis drivers seeking value, performance, and modern technology. Whether you’re looking for a versatile SUV, a capable pickup, or an efficient sedan, Chevrolet provides numerous options that balance affordability with quality features. Starting with SUVs, the Chevrolet Traverse and Tahoe stand out for their spacious interiors and advanced safety systems, making them ideal for families or anyone needing extra cargo capacity. The Traverse offers seating for up to eight passengers along with user-friendly infotainment, while the Tahoe brings a powerful V8 engine and premium towing capabilities. These SUVs include standard Chevy Safety Assist, which features automatic emergency braking and lane keep assist to enhance driver confidence. For those interested in smaller SUVs, the Trailblazer delivers an economical choice with modern styling and efficient turbocharged engines. It’s a practical option for city driving in Memphis or Bartlett, blending maneuverability with contemporary tech like wireless smartphone integration and touchscreen displays. In the sedan category, the Chevrolet Malibu continues to impress with fuel-efficient powertrains and a comfortable ride. Its combination of style and technology, including Apple CarPlay and Android Auto, appeals to commuters who want a stylish yet budget-conscious vehicle. Meanwhile, the sporty Camaro and Corvette models provide high-performance options for enthusiasts who want thrilling acceleration without sacrificing refinement. Pickup truck buyers will appreciate the Silverado 1500’s range of powerful engines, including turbocharged and diesel variants, delivering impressive towing and hauling capabilities. Its Durabed cargo box and advanced driver-assistance features make it a standout in the full-size truck segment. Chevrolet’s lineup also includes expanding electric and hybrid options, like the upcoming Blazer EV, which offers over 300 miles of electric range and advanced hands-free driver assistance with Super Cruise. These vehicles combine Chevrolet’s tradition of practicality with the latest in sustainable technology, appealing to Memphis drivers looking toward the future. Pricing across the lineup remains competitive, with many models offering excellent value through well-equipped base trims and a variety of customizable options. To explore the complete range of features and find a model that fits your lifestyle and budget, browse our new Chevrolet vehicles inventory. This comprehensive selection ensures that every buyer in Memphis and surrounding areas like Collierville and Germantown can find a Chevrolet tailored to their driving needs and financial plans. You can also view all new Chevrolet vehicles to see the full lineup available. Maximizing Your Investment: Chevrolet’s Resale Value and Certified Pre-Owned Options One of the key reasons Memphis drivers prioritize Chevrolet is the brand’s impressive resale value. Models such as the Chevrolet Silverado, Equinox, and Traverse consistently maintain strong demand in the used vehicle market, which translates into higher trade-in offers and better long-term investment returns. This retention of value stems from Chevrolet’s reputation for durability, practical features, and performance that stands the test of time. For drivers in Bartlett, Oakland, and Germantown, choosing a Chevrolet means securing a vehicle that holds its worth well, reducing depreciation impact compared to many competitors. Chevrolet’s Certified Pre-Owned (CPO) program further enhances this value proposition for buyers looking to maximize their investment. CPO vehicles undergo comprehensive multi-point inspections that ensure like-new condition and reliability. These vehicles come backed by extended warranties and often feature manufacturer-supported financing incentives, providing an attractive balance between cost savings and peace of mind. For buyers in Collierville or Lakeland seeking affordability without compromising on quality, Chevrolet CPO options offer a smart alternative to new purchases. In addition to rigorous inspections, Certified Pre-Owned Chevrolets include benefits like roadside assistance and vehicle history reports, making them a dependable choice for cautious buyers. The availability of these vehicles in Jim Keras Chevrolet’s extensive pre-owned inventory ensures a diverse selection across trims and models to suit various needs and budgets. You can view all pre owned vehicles to find the perfect Chevrolet that fits your lifestyle and budget. By selecting a Chevrolet—whether new or CPO—buyers gain access to vehicles with proven resale strength and ownership confidence, making it easier to upgrade or trade in down the road while maintaining financial flexibility. This factor alone makes Chevrolet a compelling choice for value-conscious shoppers throughout Memphis and neighboring communities. Financing Your Chevrolet: Flexible Options and Trade-In Advantages at Jim Keras Chevrolet At Jim Keras Chevrolet, financing your next Chevrolet is designed to be straightforward and accommodating to a variety of budgets and credit situations. Whether you're purchasing a new Chevrolet Trax or a pre-owned Equinox, our finance experts work closely with you to tailor payment plans that fit your financial goals. We offer competitive rates and flexible terms that can make owning a Chevrolet more accessible for drivers in Memphis, Bartlett, and Germantown. One of the key benefits of buying through Jim Keras Chevrolet is our seamless trade-in process. You can quickly determine the value of your current vehicle using our Online trade value estimation tool, giving you an accurate trade-in offer that can be applied directly toward your new purchase. This helps lower your upfront costs and monthly payments, maximizing your buying power without unnecessary hassle. For those looking to streamline the financing process, the option to get approved for financing online provides a convenient way to secure credit approval before even stepping into our showroom. This pre-approval step often speeds up your purchase and allows you to focus on selecting the Chevrolet model, such as the Traverse or Silverado 1500, that best suits your needs. By combining flexible financial solutions with valuable trade-in incentives, Jim Keras Chevrolet offers Memphis and nearby communities a smart, confident way to drive home a Chevrolet that matches both their performance expectations and budget requirements. Why the Chevrolet Silverado 1500 Stands Out Among Pickup Trucks in 2026 The 2026 Chevrolet Silverado 1500 distinguishes itself with a blend of rugged capability and refined technology that appeals to Memphis drivers seeking a dependable truck. Its range of powerful engine options, including efficient turbocharged V6 and robust V8 variants, offers towing capacities up to 13,300 pounds, making it a top contender for both work and recreation. Advanced safety features and driver-assistance systems come standard, enhancing confidence on highways and job sites alike. Comfort and convenience are prioritized with spacious interiors and intuitive infotainment, creating a versatile vehicle suited for daily drives around Bartlett or weekend hauling. For those ready to experience the Silverado’s standout performance and value firsthand, you can get directions to Jim Keras Chevrolet or call us at (901) 589-1730 today to explore our extensive inventory and schedule a test drive. Keep Your Vehicle Running Strong Keep your vehicle performing at its best with our service team: Schedule your service visit Order Chevrolet parts online © 2026 Jim Keras Chevrolet. All rights reserved.